Tech Tips for Non-Tech People!
Original Air Date: Mar 19, 2014
Google + Local
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Everyone knows that Google is the undisputed king of search, but very few businesses have an understanding of how important Google + is to being found in a Google search.
Whether you use Google+ as a social network or not, if you’re a business with a physical presence, you need to make sure you have a Google+ Local page setup to maximize your exposure.
Google + Local pages can dramatically improve your exposure, especially in local search because Google uses the information on your page to help determine relevance.
It’s figuratively and literally how you get your business on the map, especially when it comes to mobile search.
50% of mobile search queries are local and 61% of those searches generally result in purchases. Think of it as today’s virtual phone book...if you’re not in it, you’re not going to be found.
The best part of this tip is that getting your business found on Google search, maps, mobile and Google+ will cost you nothing but your time and the results can be dramatic.
Getting started is pretty easy, so don’t let the fear of the unknown scare you. I’ve posted the link for getting started at DataDoctors.com/radio